649week09 → Divided Discussion on Evaluation
Since we divided the InfoVis class into two discussion groups on evaluation, I wanted to share a little bit about my group’s discussion and invite others to comment on what they took away.
One thing that stood out for me in evaluation was that not every situation calls for InfoVis. There was a prominent story in the news this week about the effectiveness of Jon Stewart’s presentation on CNBC’s financial predictions, linked below. The stories I saw emphasized that Stewart used no access to CEOs or experts, just widely available video clips and briefly stated, widely reported statements, shown simply in white type on a black background. This was certainly a case where information overload challenged a careful study of quantitative information, but certainly not a case where visualization of results was needed. I can easily imagine creating a visualization from the given evidence, but I can’t imagine how a visualization could be more effective than the simple presentation linked below.
One student brought up visual cues and the challenge of describing or evaluating them. The same student raised contrasting views of InfoVis as something to interact with casually, one time, say in an online news source providing surprise, and a long-term system needing to support continual surprise over years.
Domain knowledge is a big issue and an issue that looks bigger when making InfoVis for analysts whose domain knowledge is elaborate and acquired over years of expertise development. Herbert Simon claimed that anyone could be a world class expert in any subject given 15 years of devotion, by the way.
When should we not use InfoVis? Could machine learning be more appropriate sometimes? (it was this issue, raised by a student, that made me think about the Daily Show incident mentioned above)
We discussed the issues of choosing alternative techniques and supporting exploration and the subject of surprisingness.
An acute observation by one student was that social computing technologies allow us to find out about what people are thinking without having to ask them.








